Sony Alpha 7R a7R Digital Camera and 2 64 GB SDXC Cards and 2 Batteries Bundle

Bundle includes:

• A7R (Alpha 7R) Interchangeable Lens Camera - Body Only
• 2 64GB SDXC Class 10 UHS-1 R40 Memory Cards
• 2 InfoLithium H Series NP-FW50 Camera Batteries
• Compact Deluxe Gadget Bag for Cameras/Camcorders
• 3 Card Tri-fold Memory Card Wallet
• 57-in-1 USB 2.0 High Speed Memory Card Reader
• AC/DC Rapid Battery Charger for Sony FW50 Batteries
• 6 Ft. HDMI to Micro-HDMI Gold Audio/Video Cable
• JumpStart Digital SLR Photography Training Guide DVD
• 59" Full Size Photo / Video Tripod
• Flexible Mini Table-top Tripod
• 3 Pc. Digital Camera and Camcorder LCD Screen Protectors
• 3pc. Lens Cleaning Kit

A New Frame of Mind

No other full frame, interchangeable-lens camera is this light or this portable. 36.4MP of rich detail. A true-to-life 2.4 million dot OLED viewfinder. Wi-Fi sharing and an expandable shoe system. It's all the full-frame performance you ever wanted in a compact size that will change your perspective entirely.

World's Smallest and Lightest

Meet the world's smallest and lightest interchangeable lens full-frame camera*. Sony's Exmor image sensor takes full advantage of the Full-frame format, but in a camera body less than half the size and weight of a full-frame DSLR.

*Among interchangeable-lens cameras with a full frame sensor as of October 2013.

Ultimate Full Frame Resolution

Capture unbelievably high resolution in combination with high sensitivity and extremely low noise thanks to a newly developed 36.4MP 35mm full-frame Exmor CMOS sensor. Removing the optical low-pass filter brings out the full potential of the sensor and lens, enhancing the sense of clarity with supremely realistic details to the very edges of your photos. An AR coating also reduces flare and ghosting.

Gapless On-chip Lens Design

Every gapless on-chip lens (OCL) is designed and positioned to cover every pixel and eliminate the spaces between the micro-lenses to collect significantly more light. Moreover, each on-chip lens is optimally positioned depending on its location to accommodate the sharper angle of light entering the periphery, which is caused by larger sensor dimensions being teamed with the E-mount's short flange-back distance.

New BIONZ X Image Processing Engine

Sony proudly introduces the new BIONZ X image processing engine, which faithfully reproduces textures and details in real time, as seen by the naked eye, via extra high-speed processing capabilities. Together with front-end LSI (large scale integration) that accelerates processing in the earliest stages, it enables more natural details, more realistic images, richer tonal gradations and lower noise whether you shoot still images or movies.

Lightning Quick Autofocus

Get ultra high-speed AF despite the use of a full-frame sensor via an advanced image processing engine and improved algorithms that combine and optimize image sensor read-out speed.

Eye Catching

Capture subjects partially turned away from the camera in a shallow depth of field with no problem thanks to Eye AF. Simply focus on a face, and a green frame appears over the prioritized eye to confirm the proper subject is locked. Its extremely accurate eye detection can even prioritize a single pupil. Eye AF can be used when the function is assigned to a customizable button, allowing users to instantly activate it depending on the scene.

Optimal Optics

To take advantage of the lightweight on-the-go body, the a7R is fully compatible with Sony's E-mount lens system as well as compact and lightweight E-mount full-frame lenses from Carl Zeiss and Sony's premier G-Series.

Fast and Intuitive Shooting Control

Respond swiftly with just the right settings without searching through dedicated menus thanks to Quick Navi Pro. Easily view all major shooting options on the LCD screen so you can rapidly confirm settings and make adjustments on the fly when fleeting shooting opportunities arise.

High Contrast OLED Viewfinder

View every scene in rich detail with the 2.4M dot XGA OLED Tru-Finder, which features OLED improvements and the same 3-lens optical system used in the flagship a99. Since the viewfinder faithfully displays what will appear in your recording, including the effects of your camera settings, you can accurately monitor your scene and the settings results. You'll enjoy rich tonal gradations and 3 times the contrast of the a99, along with high-end features like 100% frame coverage and a wide viewing angle.

Cover Every Shooting Angle

Snap shots high over crowds or down low to capture a pet's eye view with the tiltable 3.0" (1,229k dots) Xtra Fine LCD that boasts a range of movement between approximately 84-Degrees up and 45-Degrees down. Easily scroll through menus and preview life thanks to WhiteMagic technology that dramatically increases visibility in bright daylight. The large display delivers brilliant-quality still images and movies while enabling easy focusing operation.

Full HD Output

Capture Full 1920 x 1080 HD uncompressed clean-screen video files with external recording devices via an HDMI connection in 60p and 60i frame rates. Selectable in-camera AVCHD? codec frame rates include super-smooth 60p, standard 60i or cinematic 24p, while MP4 codec is also available for smaller files for easier upload to the web.

View 4K Stills on Your 4K TV

Watch Ultra High Definition slide shows directly on compatible 4K televisions via optional HDMI or Wi-Fi connection8. The a7R converts images for optimized 4K image size playback (8MP) so you can enjoy expressive rich colors and amazing detail like never before.

Simply Connect with Smartphones and Tablets

Wirelessly share your photos and videos through simplified Wi-Fi/NFC control. Use Wi-Fi or NFC (near field communication) for convenient cordless image transfer to Android smartphones and tablets. Simply touch devices to establish an NFC connection; no complex set-up is required. Even better, the smart Remote Control feature lets you control the shutter through your smartphone after you pair it to the camera.

PlayMemories Camera Apps

The exciting application download service, PlayMemories Camera Apps, lets you add new functions to your camera's existing feature-set to heighten photographic expression according to your own creative needs. Two applications are currently available for a7R as of October 16, 2013: Direct Upload uploads photos directly to networking services and Smart Remote Control allows a smartphone to control the camera. Many more apps will become available later, including Multiple Exposure, Lens Compensation, Photo Retouch and Picture Effect+.

Get a Grip

Enjoy long hours of comfortable operation in the vertical orientation with the optional sure vertical grip (VG-C1EM), which can hold two batteries for longer shooting and features dust and moisture protection.

Expand Your Creativity

In addition to E-mount lenses, you can add an optional 35mm full-frame compatible adapter (LA-EA3 or LA-EA4) to mount any A-mount lens to the a7R. The LA-EA4 features a built-in AF motor, aperture-drive mechanism and Translucent Mirror Technology to enable continuous phase-detection AF. Both adapters feature a tripod hole that allows mounting of a tripod to support large A-mount lenses.

Dust and moisture resistance

Carefree shooting in tough environments is yours thanks to comprehensive dust and moisture resistance measures that enhance reliability by helping to prevent water and dust from entering the body. These measures include sealing around the buttons and dials, as well as a protective double-layered structure that tightly interlocks panels and components.

1. Among interchangeable-lens cameras with an full frame sensor as of October 2013
2. Records in up to 29 minute segments.
7. Actual performance varies based on settings, environmental conditions, and usage. Battery capacity decreases over time and use.
8. Requires compatible BRAVIA HDTV and cable sold separately.
9. Auto Focus function available with Sony E-Mount lenses and Sony A-mount SSM and SAM series lenses when using LA-EA2/EA4 lens adaptor.
11. Requires a valid Sony Entertainment Network account. Some apps require a fee.
10. Files compatible with iMovie '09 or later on Mac. Software not compatible with Mac OS X.
11. Requires a valid Sony Entertainment Network account. Some apps require a fee.