New Releases
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New Releases High Powered FX-format CMOS sensor and EXPEED 6 engine Eye-Detection AF/Animal-Detection AF and a 273-point hybrid AF system In-camera VR Image Stabilization 4K UHD Video 3,690k-dot EVF 3.2" Tilting TFT LCD Touch Screen Monitor
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Mirrorless Cameras
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$1,596.95
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The world’s lightest and most compact telephoto zoom for Sony full-frame and APS-C mirrorless High Speed RXD stepping motor Autofocus Outstanding optical performance and stunning Bokeh Versatile for landscapes, sports, wildlife and more
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Sony E-Mount Lenses
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$499.00
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Wireless and Reliable Intelligent Noise Cancelling, Crystal-Clear Vocals 250m (820 ft.) Range Long Battery Life, Expanded Content Creation
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Wireless Microphones
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$219.00
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Intelligent TV processing with Cognitive Processor XR Brighter colors with QD-OLED and XR Triluminos Max Pure black and lifelike brightness with XR OLED Contrast Pro Smart TV: Google TV with Google Assistant, Apple AirPlay Movies included
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4K TVs
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$4,998.00
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10" high-resolution display Custom routing, live traffic updates, and advanced planning features help make your trip more efficient Split-screen features allows you to see weather updates and other features while keeping mapping visible
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GPS
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$899.99
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3.1.2 Channel 380W Dolby Atmos + DTS:X with Upward Firing Height Channels High Res Audio (24bit/96kHz) Dolby Vision, 4K, and HD10 Passthrough LG 1-Year Warranty
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Sound Bars
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$346.99
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Immersive "point-to-fly" control with Goggles 3 AR cursor for intuitive menu navigation Compact, portable design for easy grip Quick function access with layout buttons Requires pairing with DJI Goggles 3
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Drones
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$99.00
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All-in-one zoom for Full-Frame Mirrorless Lightweight (20.3 oz.) and compact (4.6") for superior mobility RXD stepping motor delivers quiet, precise autofocus perfect for photo & video Uncompromising image quality 18 elements in 14 groups
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Sony E-Mount Lenses
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$799.00
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Up to 15 days of battery life in smartwatch mode Full-color touchscreen display Access tons of maps and trails with improved satellite-based navigation Generated personalized health reports and training tips
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Fitness Watches
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$499.99
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Multi Noise Sensor Technology IPX4 Water Resistance AI Technology For Precision Sound Small and Beautifully Designed Easy Wireless Charging With Qi Technology
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Noise Cancelling Headphones
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$278.00
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Pocket-sized with uncompromising imaging quality Unique and easy-to-use features for content creators and vloggers Realtime Eye-AF and Real-time AF tracking Background Defocus function, Face Priority AE and Product Showcase setting
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Point & Shoot Digital Cameras
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$748.00
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Brilliant AMOLED Touchscreen Display 23 Days Battery Life in Smartwatch Mode 31 hours in GPS mode Multi-band GNSS with SatIQ technology
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Fitness Watches
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$599.99
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24/7 Health Monitoring Smart Notifications Touchscreen Interface Premium Material
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Fitness Watches
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$779.99
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25.2MP Live MOS Micro Four Thirds Sensor Weather-Sealed Design Dual UHS-II SD Slots; Wi-Fi & Bluetooth 3.0" 1.84m-Dot Free-Angle Touchscreen Vario-Elmarit 12-60mm f/2.8-4 ASPH. Lens
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Mirrorless Cameras
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$2,497.99
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Lets A-mount lens users take advantage of the outstanding AF performance provided by E-mount camera bodies Features an aperture drive unit and a compact AF drive unit Adapts A-mount AF SSM, SAM as well as lenses that don't have focus motors
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Adapters & Rings
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$248.00
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