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The SFD328 is a Digital Flash with bounce and swivel capability designed to work with most digital cameras on the market. It excels at providing natural-looking balanced flash exposures, compensating for the less-than-adequate built-in flashes found in many of today's ultra-compact digital cameras.
The flash ships with a bracket designed to let you use your flash with virtually any compact digital camera that has a built-in flash -even those with no flash shoe. By using an existing shoe-mount flash with your compact digital or film camera, you can extend its flash capability, and take pictures at greater distances, with lower ISO settings, and often at wider angles, than is possible with the small built-in flash. The Adapter's bracket attaches easily to any camera having a standard 1/4x20" tripod socket.
What are the advantages of the SFD328's ability to bounce and swivel?
Bounce and swivel is a great alternative to direct flash, especially for people pictures made under low ceilings or near white walls. As its name implies, you can swivel and bounce the flash off a nearby surface rather than blasting it directly at your subjects. Bounce creates much softer light for highlights and shadows that better convey the shaping of a person?s face. Also,when shooting groups two or three people deep, a ceiling bounce can provide much more even lighting front-to-back than direct. Further good news: bounce is an effective way to prevent redeye. Why does it work so well? The broader the light source relative to the size of the subject, the softer, less harsh and more enveloping the light. Because bounce flash essentially turns a nearby wall or ceiling into your light source, it creates a much, much softer light than your flash?s tiny flash tube. Also, when bouncing off a ceiling, your light will fall from above onto your subject to create the same shaping of the human face as a bright, cloudy day in nature.