DISCOVER NANOCELL BRILLIANCE

Bring your favorite shows to life with bright, vivid NanoCell. Local dimming brings you deep blacks and more balanced lighting. And with Nano Color, you'll see natural, lifelike picture enhanced by a billion rich colors*.

Nano Technology

EVERY COLOR CRYSTAL CLEAR

LG NanoCell TV utilizes nanoparticles, our own distinctive Nano technology, to filter and refine color, removing impurities from RGB wavelengths. This means that only pure, accurate colors will be displayed on screen. The result is a more vibrant, more realistic picture that will bring your content to life.

α7 Gen4 AI Processor

CRYSTAL-CLEAR IMAGES DRIVEN BY A POWERFUL PROCESSOR

Catch every detail with the smooth, crisp picture brought to you by our α7 Gen4 AI Processor*. It adjusts your viewing and audio settings automatically with AI Picture and AI Sound, while AI 4K Upscaling authentically calibrates every scene.

*Varies by model.

Dolby Vision IQ & Dolby Atmos

A TRANSFORMATIVE TV EXPERIENCE

Dolby Vision IQ* uses best-in-class HDR technology to automatically adjust picture settings based on ambient lighting conditions and content genres. Dolby Atmos® puts you in the middle of the action with multi-dimensional surround sound that seems to flow all around you.

*Dolby Vision is a trademark of Dolby Laboratories. Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

Sports Alerts

NEVER MISS YOUR TEAMS'S GAMES

With Sports Alert, you can set your favorite teams and players and get updates before, during and after games – even when you're watching other content.

Game Optimizer

LEVEL UP TO SMOOTH GAMING

Gameplay goes even further with Game Optimizer which gives you easier access to all your game settings.

Control your LG smart products and other smart devices right from your TV with Home Screen or with the Magic Remote voice control. ThinQ AI plus Google Assistant and Alexa built-in let you control your entire connected home.

*Service limited to certain languages. Some features require 3rd party service subscriptions. Google is a trademark of Google LLC.